Brandwatch buzzing for Super Bowl XLVI Twitter hype
You got worms Want to know how well brands are performing with their Super Bowl advertising campaigns? Probably not; that sounds a bit dull after all
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%>Brandwatch buzzing for Super Bowl XLVI Twitter hype
How to Distinguish Between PPC Pros and PPC Posers
Hiring a paid search manager is easy. Hiring a great paid search manager is not.
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%>How to Distinguish Between PPC Pros and PPC Posers
Social Media Then And Now: The 2008 And 2012 Presidential Elections [INFOGRAPHIC]
The 2008 presidential election was a big deal for Facebook, Twitter, Youtube and the like. Candidates flocked to social media to attract voters, and news outlets reported Twitter followers like they were poll results.
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%>Social Media Then And Now: The 2008 And 2012 Presidential Elections [INFOGRAPHIC]
The Ultimate Guide to Mastering Pinterest for Marketing
Over the past few months, you may have heard some chatter about a brand new social network called Pinterest . Not surprising.
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%>The Ultimate Guide to Mastering Pinterest for Marketing
TwEntourage
TwEntourage helps you manage your Twitter entourage. You can review your relationships.
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%>TwEntourage
10 Clever Ways Your Email Signature Can Support Your Marketing
You know that you're a true email marketer if every single one of your emails includes a call-to-action . And I'm not talking about email marketing blasts here.
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%>10 Clever Ways Your Email Signature Can Support Your Marketing
7 Mobile Marketing Ideas for Budget-Conscious Super Bowl Marketers
This is a guest blog post by Dave Clarke, an award-winning editor and editorial director in the marketing departments of Fortune 500 companies, such as Oracle and Symantec. He is currently editorial director for Hologram Publishing , a provider of custom content for companies, large and small
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%>7 Mobile Marketing Ideas for Budget-Conscious Super Bowl Marketers
How to Keep Guest Contributors From Ruining Your Blog
The more you feed your blog, the hungrier it gets. The paradox makes sense; as you post more and more remarkable content , you rise in search rankings, your traffic increases, and your audience of followers grows
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%>How to Keep Guest Contributors From Ruining Your Blog
9 Questions You Need to Ask When Developing Buyer Personas
Buyer personas are a crucial component of successful inbound marketing, particularly for the sales and marketing departments. After all, the marketing team needs to know to whom they are marketing, and the sales team needs to know to whom they are selling. But once you sit down to craft your personas, you may find yourself staring blankly at a white screen for some time, wondering where on earth you're supposed to begin.
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%>9 Questions You Need to Ask When Developing Buyer Personas
8 Tell-Tale Signs You Do (Or Don’t) Need Marketing Automation
The topic of marketing automation has skyrocketed on marketers' radars, as evident by the volume of searches over time. But with all the hype over marketing automation or revenue performance management (RPM), some businesses jump too quickly to assume they MUST need this shiny new object.? Don't get me wrong - marketing automation tools are great for a lot of companies. But before you even start to consider them, ask yourself if your business aligns with the qualifications below to evaluate where you are in the lifecycle of need.
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%>8 Tell-Tale Signs You Do (Or Don't) Need Marketing Automation